The Coca-Cola Company brief to idworks to redesign and refurbish their Saudi office workplace in Riyadh based on brand journalism imaging and strong corporate office branding resulted in one of the most dynamic workspace ideas being created. Inspired by empty coca cola bottles idworks interior office space planners came up with the idea to use these against a backdrop of LED lights to emboss the Coca Cola logo in the main boardroom of the corporation’s head office. The result was a stunning success and a compelling invention that exceeded all expectations.